BLOGS

All the latest news, views and random musings from across Engine. Got an opinion? Then leave us a comment or say hello on Twitter using @EngineLondon

DATE
THINKING TIELESSLY
30TH MARCH 2015 0 Comments

There has been a lot of talk in the industry about using the same approach for both B2B and B2C audiences. After all, a great experience is compelling whether you’re wearing a suit or not, right? We don't agree. While we appreciate that business audiences are consumers when they go home and take their ties off, there are learnings that should be taken from successful brand experiences for ...

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ENGINE AT ADVERTISING WEEK
25TH MARCH 2015 0 Comments

Hot on the heels of SXSW it’s that time again for Advertising Week Europe - another of the biggest...

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WOMEN IN ADVERTISING: PERCEPTION V REALITY
25TH MARCH 2015 0 Comments

‘This house believes the portrayal of women in advertising in 2015 lags behind reality’ was the ...

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HOW TO WIN, THE ALASTAIR CAMPBELL WAY
24TH MARCH 2015 0 Comments

Yesterday at Advertising Week Europe I listened to Alastair Campbell on what makes a winner. Instant...

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HOW TO SURVIVE THE INDUSTRY FESTIVAL CIRCUS
18TH MARCH 2015 0 Comments

I’ve got a new job. It’s moved me a whole one floor down from the central Engine team to Partner...

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ENGINE AT SXSW 2015
16TH MARCH 2015 0 Comments

Apps and products fighting vying to be crowned “the next big thing.” Visionary keynote speakers ...

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SIMON PECK NAMED NEW ENGINE UK GROUP MD
5TH MARCH 2015 0 Comments

We're today delighted to announce the appointment of Simon Peck to the newly created role ...

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DEEP FOCUS NAMED BEST DIGITAL AGENCY
4TH MARCH 2015 0 Comments

WARC, the industry leading online service that offers advertising best practice, evidence and insigh...

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